IBM partners with Honeywell to create mobile shopping app

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New retail technology by IBM lets shoppers scan items to purchase with a smartphone and then head directly to a self-checkout station to pay.
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IBM is introducing its own in-store shopping companion app.

Dubbed the "digital shopping assistant," this mobile app allows consumers to scan items they want to purchase at retail stores with their smartphone and then use an IBM self-checkout station to pay.

"Retailers can now deliver a more personalized shopping experience that is less of a chore and more of a convenience for consumers," IBM Retail Store Solutions vice president John Gaydac said in a statement. "By enabling consumers to scan and check-out a wide variety of products at their own pace, retailers can not only create a more customized shopping environment, but also increase in-store traffic."

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The IBM Mobile shopper app runs on the Google Android and Apple iOS.

(Credit: IBM)

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This page contains a single entry by Staff published on June 1, 2012 8:10 AM.

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