June 2013 Archives

Walgreen's technology plan for omnichannel retail

By Staff on June 28, 2013 1:25 PM
The retail chain works to tie its e-commerce technology closer together with an Oracle platform. The Top 500 web merchant aims to better serve consumers no matter whether they use computers or smartphones, or visit stores
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CHART: These Major Retailers Are Most Threatened By Mobile

By Staff on June 28, 2013 12:24 PM
The practice of "showrooming," or viewing an item in a retail store and then buying it online, has brought the e-commerce threat directly to bricks-and-mortar retailers.  Mobile raises the showrooming threat to a new level since price comparisons are available to shoppers immediately, as they make decisions and browse e-commerce websites in stores.
Continue reading CHART: These Major Retailers Are Most Threatened By Mobile.

How Walgreens leveraged mobile, digital to build 72M member loyalty program

By Staff on June 28, 2013 10:40 AM
NEW YORK - A Walgreens executive at Forrester's Forum For Customer Experience Professionals East said that the retailer has acquired 72 million loyalty members in the past nine months by focusing on mobile and digital as key components to an omnichannel approach.
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