Recently in Loyalty Category

How Home Depot Mastering Multichannel Sell Strategy

Home Depot is acting more like a multichannel retailer and less like a home-improvement warehouse. Plus strategic purchase of BlackLocus and RedBeacon.

Can Sears Break The Pattern?

NY Times article discussing Sears Eddie Lampert good and bad. After spending so little on stores the key is new Shop Your Way program (loyalty). Objective - transform Sears Holdings from a company focused on running stores and selling products to a company more focused on serving members.
Read more at New York Times
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